hello.

my name is chrix. leader in design strategy at scale from zero to one to global impact. ai connoisseur.

UX / UI
PRODUCT
DESIGN
AUTO
B2B / B2C
E-COMM
an abstract photo of a curved building with a blue sky in the background
an abstract photo of a curved building with a blue sky in the background
an abstract photo of a curved building with a blue sky in the background
an abstract photo of a curved building with a blue sky in the background

BUSINESS

an abstract photo of a curved building with a blue sky in the background

CUSTOM

LEADING TEAMS,
BUILDING PRODUCTS

I’m a design leader who still loves the craft. For many years, I’ve specialized in taking complex technical problems and turning them into intuitive products that actually move the needle. I’ve built design teams from scratch at places like Amazon and Walmart, always focusing on the same goal: bridging the gap between high-level business strategy and leading with by customer obsession.

I BLOG,
SOMETIMES

I don't know how, but I do anyway.

READY TO WORK,
TOGETHER?

Hit me up for a portfolio review.